Description

Why we love it:
Discover the secret to longer-lasting, vibrant hair colour with Aveda Color Conserve Strengthening Treatment. This intensive conditioning treatment is beloved by those seeking to protect their colour while improving the health and elasticity of their hair. It’s more than just a treatment; it’s a vital step in your hair care regimen that ensures your color remains as vivid and lively as your spirit.

How it works:
Aveda Color Conserve Strengthening Treatment harnesses the power of plant-based ingredients, rich in antioxidants that prevent colour fading and damage. Morikue™ protein complex penetrates deep into the hair to fortify and repair strands from the inside out, while sunflower and macadamia nut oils seal and smooth hair cuticles for enhanced color protection and brilliant shine.

How to use:
After cleansing with Aveda Color Conserve Shampoo, apply the Strengthening Treatment evenly to damp hair, concentrating on mid-lengths to ends where treatment is most needed. Leave it on for 2-5 minutes for quick conditioning or up to 15 minutes for a deeper treatment. Rinse thoroughly. Use once a week or as needed for optimal color retention and hair strength.

For best results:
Regular use of this treatment along with the shampoo and daily protectant ensures your color stays vibrant longer and your hair remains healthy and resilient against styling and environmental stress.

Benefits Include:

Intensive Colour Protection: Helps seal in colour to prevent fading
Deep Conditioning: Delivers rich moisture and nourishment to each strand
Strength and Resilience: Enhances hair’s natural strength, reducing breakage
Natural Ingredients: Formulated with high-quality, plant-based ingredients
Radiant Shine: Leaves hair looking shiny and healthy

About the brand:
A pioneer of holistic beauty, Aveda's vision is bringing beauty botanical products which work wonders on the hair whilst being ethically conscious. A renowned range of beautiful, high-performance products that are sustainably sourced, vegan and cruelty-free and feature eco-friendly, recyclable packaging too.

Ingredients:
Water\Aqua\Eau, Stearyl Alcohol, Cetyl Alcohol, Glyceryl Stearate, Phenyl Trimethicone, Dimethicone, Cetearyl Alcohol, Behenamidopropyltrimonium Methosulfate, Stearalkonium Chloride, Cinnamidopropyltrimonium Chloride, Glycerin, Helianthus Annuus (Sunflower) Seed Oil, Orbignya Oleifera (Babassu) Seed Oil, Hydrolyzed Wheat Protein, Glycine Soja (Soybean) Oil, Tocopherol, Babassuamidopropyltrimonium Methosulfate, Dimethiconol Meadowfoamate, Dimethiconol, Behentrimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Tricaprylyl Citrate, Ethyl Macadamiate, Cocamidopropyl Pg-Dimonium Chloride Phosphate, Palmamidopropyl Trimonium Methosulfate, Cistus Ladaniferus Oil, Alcohol Denat., Sodium Chloride, Citric Acid, Fragrance (Parfum), Citronellol, Limonene, Linalool, Potassium Sorbate, Phenoxyethanol, Annatto (Ci 75120) <ILN48247>