Alterna Shampoo hair products contain precious ingredients like Caviar, Seasilk, Bamboo and Kendi Oil, all which deliver pure, powerful benefits. What Alterna leave out of their products is just as important as what they put in. Alterna haircare believe beauty products should be FREE OF Parabens, Sulfates and other harsh or unwanted additives. So important to them this is that you will find their claim appearing on the front of every Alterna shampoo, along with their commitment to eco-friendly packaging and fair-trade practices.

£28.50
The Alterna Caviar Replenishing Moisture Shampoo will improve dry, brittle hair by maintaining and rebalancing essential moisture with each strand. The anti-ageing formula contained in Caviar Moisture Shampoo provides incredible hydration while...
£28.50
The Alterna Caviar Replenishing Moisture Conditioner will improve dry, brittle hair by maintaining and rebalancing essential moisture with each strand. The anti-ageing formula contained in Caviar Moisture Conditioner provides incredible hydration while...
£28.50
The Alterna Caviar Body Building Volume Shampoo will improve brittle, lifeless hair by helping to restore volume and radiance. The luxury formula provides essential amino acids which help to rebuild and thicken the hair shaft while special nutrients...
£28.50
The Alterna Caviar Body Building Volume Conditioner will improve brittle, lifeless hair by helping to restore volume and radiance. The luxury formula provides essential amino acids which help to rebuild and thicken the hair shaft while special nutrients...
£33.00
Alterna Caviar RepairX Re-Texturizing Protein Cream is an intense leave-in treatment that has been infused with restorative properties to help repair and transform porous and severely damaged hair. This nourishing  cream enriches each hair strand,...
£30.00 £26.95
Alterna Caviar CC Cream is a luxurious product that has 10 different benefits all in one super rich formula. This cream will provide moisture, shine, added strength, heat protection and light styling hold, plus more. Benefits Include: Leave-in...
£29.50
The Alterna Caviar Perfect Texture Finishing Spray has been created as a multi-tasking working and finishing aerosol finishing hair spray. It will add texture, shape and movement to all hair types while boosting fullness for fine, limp hair. Benefits...
£37.50
Alterna Caviar Replenishing Moisture Masque is an intensive treatment that will infuse the hair with much needed moisture and reconstruct your strands to improve overall smoothness & manageability. Benefits Include: Free from Parabens, Sulfates...
£39.00
Alterna Caviar Repair Overnight Hair Rescue will provide you with silky, shiny hair that looks and feels stronger, healthier and visibly rejuvenated. Instantly penetrating deeply into your hair, Alterna Caviar Anti-Aging Overnight Hair Rescue delivers...
£27.00
Alterna Caviar Working Hair Spray is designed to provide an ultra dry, flexible hold. The progressive formula allows you to customize the level of hold whilst helping to restore both vibrancy and elasticity. It is suitable for all hair types and has...
£27.00
The Alterna Caviar Extra Hold Hairspray is a fast drying ultra firm spray that won’t leave your hair feeling tacky or stiff. It has a humidity resistant formula that helps make it the perfect hairspray to take you from day to night. The special...